Zyvo and BotConversa are two Brazilian names for automation on WhatsApp, no-code and aimed at SMEs. But they solve automation in different ways. This comparison is honest and helps you decide based on your goal.
What BotConversa does well
BotConversa became known for practical WhatsApp automation aimed at leads, funnels and sales. It is no-code, appealing to those who work with prospecting, launches and commercial support, and usually offers good cost for those who want to build qualification flows and rapid follow-up. For operations centered on conversation funnels, it performs well.
Where Zyvo differs
Zyvo is also Brazilian and no-code, but its focus is not building flow trees: it is a generative AI agent that understands the conversation and replies in Portuguese 24 hours, qualifying and guiding without you drawing each step. In addition, it combines WhatsApp and Instagram into a single inbox and brings AI-generated content creation, covering marketing to support in the same place.
Manual flow or AI agent
This is the central decision. If you prefer to design flows and triggers and have step-by-step control, the flow model makes sense. If you want the AI to take over the conversation by understanding intent, with less flow maintenance, Zyvo’s agent tends to save work and handle off-script questions better.
Price and scope
Zyvo charges a fixed price in reais per plan (Entry R$ 79, Pro R$ 149, Scale R$ 297), including the AI agent, and covers WhatsApp and Instagram plus content creation. Evaluate BotConversa based on the funnel scope you need and Zyvo if the goal is an AI that serves and is present beyond WhatsApp.
Summary
| Criterio | BotConversa | Zyvo |
|---|---|---|
| Origem | Brasil | Brasil |
| Nucleo | Fluxos de automacao | Agente de IA generativa |
| Canais | Foco WhatsApp | WhatsApp e Instagram |
| Conteudo com IA | Nao e o foco | Incluso |
| Preco | Por plano | R$ fixo (79/149/297) |
Zyvo pricing
Zyvo plans are Entrada at R$ 79 per month (1 WhatsApp Web channel), Pro at R$ 149 per month (1 official channel plus everything else) and Scale at R$ 297 per month (3 official channels, AI agent, white-label and multi-account). Extra channels cost R$ 59 per month each. On the annual plan you pay 10 months and use 12.
Who it is for
Useful for SMEs and professionals in Brazil who automate WhatsApp and decide between building flows or using an AI agent.
FAQ
Which is better for a simple sales funnel?
If the goal is just to build a qualification funnel with flows, BotConversa works well. If you want the AI to conduct the conversation and also take care of Instagram and content, Zyvo covers more.
Does Zyvo require building flows?
No, not as a basis. You describe the business and the AI agent takes the conversation; you can complement it, but the focus is the AI, not flow design.
Are both Brazilian and in Portuguese?
Yes, both are Brazilian and operate in Portuguese, with local support.
Verdict
For hand-crafted conversation funnels, BotConversa is a good choice. For an SME that wants an AI agent serving in Portuguese, with WhatsApp, Instagram and content in the same place, Zyvo tends to fit better, starting at R$ 79 per month.
What Zyvo is
Zyvo is a Brazilian AI marketing and customer service platform for small and medium businesses. It brings together AI content and presentation creation, publishing and scheduling on social networks, a unified inbox (DMs, comments and WhatsApp), DM automation (from comment to private message), follow-up, WhatsApp Web and the official WhatsApp API, an AI agent that answers 24 hours a day, analytics, ad management, PDF export, white-label and multi-account. Learn more at zyvo.marketing.